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Built for flexibility
From shopper research to brand studies, from segmentation to satisfaction — wherever your research challenge sits, Bilendi Discuss gives you a methodology that blends human understanding with measurable validation. And because the platform is built to flex, there are more ways to put it to work than any single list of solutions can capture.
More ways to get the insight you need
Add qual depth to any quant study instantly with "Qual on the Fly"
Boost your quantitative research with Qual on the Fly. Now you can attach a short qualitative follow-up to your quant studies with zero extra setup. Run your study as normal, and a sub-group of respondents will answer 5 to 10 open-ended questions on WhatsApp or Messenger via Bilendi Discuss. BARI AI automatically moderates and analyzes the text, delivering rich qualitative insights alongside your quant data. No extra fieldwork, no added complexity—just the fastest way to understand the why behind your data.
Scale across markets without multiplying complexity
Multi-market support lets you run a single study across multiple European markets with AI-powered moderation and real-time translation. Local nuance is preserved — participants respond in their own language, with culturally adapted moderation — while you get a unified, comparable dataset. No more waiting weeks for separate country reports to be stitched together, and no more losing the subtleties in a summary-of-summaries.
A methodology that's endlessly adaptable
The core of Bilendi Discuss works the same way regardless of the research question, allowing you to explore for depth and nuance. Whether you're running a brand health deep-dive, a shopper mission study, or a sustainability attitudes exploration, the methodology adapts to your question — and fits the way your team, your agency, or your clients actually work.
Built for the way research actually gets commissioned
Web Portal
Every study can draw on the format that best fits the research need. The Web Portal creates a shared space where participants see and build on each other's thinking — ideal for brainstorming, workshopping, and any study where the group dynamic adds value.
Messaging
When you want to capture individual responses, use Messaging to reach participants through the chat apps they already use. Perfect for diary studies, in-the-moment feedback, on-the-go observations, and any study where you need authentic, personal input without the overhead of a dedicated platform.